Just in time for Be Softer’s opening days, the Body Shop has launched a campaign that gives you softer hands while giving you a chance to help others.

The campaign, called Soft Hands Kind Heart, benefits ECPAT International, a global consortium of organizations whose goal is to put an end to child prostitution and porn.

You can of course instead make a donation directly to ECPAT.

And you can join the facebook group to spread the word.

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